On Tuesday May 1, 2012, Crown Melbourne announced an exciting new partnership with the World Series of Poker (WSOP) that will see it bring a new WSOP tournament series to the Asia-Pacific region. The World Series of Poker Asia-Pacific (WSOP APAC) will begin with a tournament at Crown Melbourne on April 4-15, 2013 and feature five WSOP gold bracelet events.
“Our goal is to establish the worldwide grand slam of poker and use our platform to elevate the game through a series of major championships,” said WSOP Executive Director Ty Stewart. “With WSOP Las Vegas growing annually and WSOP Europe poised for long-term success after five years, the time is right to turn our attention to the dynamic poker scene in Asia and Australia. Given Crown’s success with the ‘Aussie Millions Poker Championship’, we couldn’t ask for a better partner than Crown to establish the Asia-Pacific’s definitive poker festival.”
The multi-year agreement marks the first time that the WSOP will hit Aussie shores and is the only the second time that the WSOP has expanded from the US after 2007 saw the inaugural World Series of Poker Europe (WSOPE) event.
“This exciting partnership brings together two industry leaders, and two strong brands, to create a premier poker event in this region,” said Crown Melbourne’s Chief Executive Officer, Greg Hawkins. “Our agreement firmly aligns with our objective of attracting the very best local and international players, all vying for a coveted WSOP bracelet. We are incredibly proud of what we have achieved with the Aussie Millions and look forward to featuring WSOP Asia Pacific on our poker calendar in April 2013.”
2005 WSOP Main Event Champion Joe Hachem is also excited. “It’s thrilling to think the World Series of Poker is coming to Australian soil,” said Hachem. “I know first-hand what a life-changing moment winning the WSOP gold bracelet was and how it served as a catalyst for the growth of poker in Australia and Asia. It will be a dream come true to host a worldwide poker event such as this at Crown. I can’t wait.”
This means huge things for poker in the Asia-Pacific region and the complete schedule and dates of WSOP APAC are expected to be announced later in the year.
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